Local Restaurant Affiliate Scheme!

Local Restaurant Affiliate Scheme!

I work with local businesses on a daily basis, optimizing their Google Business presence and overall web marketing strategy. Therefore, I have a sharp eye when it comes to identifying a listing that seems out of place. Recently, I ordered pizza from a local spot here...
Google Adds Keyword Reviews to Local Maps

Google Adds Keyword Reviews to Local Maps

There’s been a lot of recent updates going on in December 2017, with link spam corrections and bizarre celebrity errors. Today I discovered that Google is now displaying user reviews within a local map pack, if the review happens to have a certain keyword. I was...

Bizarre Knowledge Graph Errors – Musician Edition

Update: I noticed today (Dec. 9th, 2017) that this has been fixed. I notified John Mueller of this and the Google team seems to have corrected the issue. Still a fairly hilarious blunder. I like to follow updates to the Google Knowledge Graph to see how the Big G...
New Google Feature – Semantic Search Drill Down?

New Google Feature – Semantic Search Drill Down?

Today I was exploring some keyword ideas related to Halloween costumes. In past years, this had been an interesting but competitive niche to go after if you were an affiliate marketer or provided marketing services to retailers. Halloween searches explode starting in...
Trump – Google AdWords Ninja

Trump – Google AdWords Ninja

Trump’s online marketing team was on point during the presidential campaign. Regardless of how you voted, I’ll present a fun case in point. During the third presidential debate, Hillary Clinton instructed millions of people to Google “Donald Trump...
Appear Seemingly Everywhere…

Appear Seemingly Everywhere…

I often argue that SEO services are actually “web presence” services. The point of any good search campaign is too establish an authoritative presence that Google/Bing/Yahoo simply can’t ignore. Most businesses focus on one thing – their...